Zelica helps people monitor a sector and turn scattered information into live working boards.
You can start by viewing a curated house board, such as Battery & Grid Storage. House boards bring together live sector notes, trackers, and source material so you can get useful context without starting from a blank board.
If you want to do your own work, you can copy a house board into your workspace or create a new board from scratch. Your own boards can include notes, files, spreadsheets, saved webpages, and questions, with a chatbot that understands the board.
You can also share any board you own as a read-only link, add a shared board tour for viewers, and use analytics to see how people engage with it.
Zelica is useful for investors, operators, consultants, strategy teams, researchers, founders, and policy teams who need both a curated starting point and a workspace for synthesis.
A house board is a curated, canonical board maintained by Zelica around a specific domain, such as Battery & Grid Storage.
It is designed to give you a strong starting point rather than making you begin from zero. House boards contain managed notes such as tracked signals, research feeds, weekly summaries, and other curated intelligence.
Sort of, but Zelica is more specific. Trello helps you organise your own cards and tasks. Zelica is for building a live research board around a sector.
Zelica brings in source material, turns it into board context, lets you add your own notes, files, and spreadsheets, and gives you a chatbot that understands the board.
A house board is curated by Zelica and is mostly read-only for viewers. Your own boards are where you do the work: you can create, edit, delete, arrange, archive, and connect notes as you like.
You can copy a whole house board into your workspace, or copy individual house notes into one of your boards, so you can build your own working view from curated starting material.
Zelica creates a new board in your workspace using the shared board as a starting point.
In general, managed house notes stay linked to the canonical house-board source, so they can keep updating over time, while working artifacts such as the Battery & Grid Storage tracker become editable user-owned copies on your board.
Yes. On supported house notes, use the button in the note header to add that note to one of your own boards.
This is useful when you want to remix notes from different house boards rather than copying an entire board. Managed house notes are copied across as linked notes, while the Battery & Grid Storage tracker is copied as an editable spreadsheet.
If you want a quick introduction to Zelica, you can start the Zelica tour here.
The My Project note describes what you are trying to use this board for. The chatbot uses it as high-level guidance when answering questions.
It is shown with as a faint background. You cannot delete this note, and it is not shown to viewers when you share the board.
Yes. You can create a public share link for a board so other people can view it in read-only mode. Shared boards are currently view-only: viewers can explore the board, follow the shared board tour if you add one, and ask the chatbot questions, but they cannot edit the board.
Adding a shared board tour is recommended when you want to give viewers a clearer guided path through the board. You choose which notes to include and the order they should appear in.
Viewers do not see Private notes, archived notes, deleted notes, or your My Project note.
We may add collaborative editing later if there is , but that is not part of the current sharing model.
Shared boards include built-in analytics so you can see how people engage with what you have shared.
This is especially useful when you are sharing a board as an explainer, briefing, or stakeholder-facing working view and want to understand what resonated.
To open the chat widget, please click the button in the bottom right-hand corner of your Board.
The search notes tool can only access note and spreadsheet content that is visible on the board. For house boards, this means it searches the curated board content you can see.
The chatbot can access broader context: the full underlying house-board source data that may not be shown directly on the board, plus any files or webpages saved to the board’s library. If search does not find what you are looking for, try asking the chatbot.
Yes:
On your Board, click the button in the top toolbar to create a spreadsheet note.
You can start with a blank sheet or import a file. We currently support .csv and .xlsx files.
The chatbot can read your spreadsheet data to help answer questions.
Your old chats are saved and you can jump back in at any time:
On desktop devices, click on a note’s header (the darker bar at the top) to drag it anywhere on your board.
Notes can also be resized on desktop.
Notes cannot be moved or resized on mobile devices.
You can move around the board in these ways:
Private notes stay visible to you on your own board, but they are hidden from the chatbot and from viewers if you share the board.
Notes normally show the unlocked grey padlock. Click it to switch the note to the purple locked padlock, which means the note is Private. Click it again to make the note visible again.
Private notes cannot be included in a shared board tour.
Archiving a note hides it from your board without deleting it.
Connecting notes helps the chatbot and your viewers understand how different notes are related. A single note can be part of multiple different connections.
To connect two or more notes, turn on Connection Mode using the button at the top of your Board and then:
Once you’ve created a connection:
When you share a board, a connection is only shown if all notes in that connection are visible to viewers.
Connections will be hidden if any note in the connection is Private, archived, deleted, or otherwise excluded from the shared board.
You don’t need to create an account to start using the app but you’ll need to later if you want to sign in on multiple devices, create multiple boards, or share a board.
Creating an account is free and you won’t lose any past chats or notes you’ve added.
Your privacy is a top priority.
All data is stored in Google Cloud and each user’s data is siloed.
Our app integrates OpenAI’s API. Under OpenAI’s current business-data policy, data sent via the API (your prompts and the AI’s responses) is not used to train OpenAI’s models by default, and we have not opted in to any data-sharing program. API data is encrypted in transit and at rest, and is typically retained in OpenAI’s logs for up to 30 days for abuse monitoring and security, after which it is deleted unless OpenAI is legally required to keep it longer. Only a limited number of authorized OpenAI personnel can access this data when necessary (for example, to investigate abuse, security issues, or legal matters), and OpenAI’s controls are designed to support compliance with regulations such as GDPR and standards like SOC 2.
https://openai.com/enterprise-privacy/
Any boards you share are of course public, but they will not be included in our sitemap (and indexed by search engines) unless you opt in when sharing your board.
Rest assured, your information is in safe hands.
There’s no charge at the moment — we’re more interested in than immediate revenue. Please use the purple “Feedback” button in the bottom right-hand corner to share your comments — we’d love to hear your thoughts, good or bad.
Response times vary depending on the complexity of your question. We first do a quick check to gauge how difficult your query is. If it’s straightforward, the chatbot uses a faster, lightweight model. For more complex questions, we retrieve the most relevant information (RAG) and use our most advanced AI model. These extra steps can take a few more seconds, but they ensure you get the most accurate and helpful answer.
Please ensure that your board’s My Project note (the one that has as a faint background) has an accurate description of your use case since the chatbot uses this as a guide.
Please also ensure that any notes containing relevant information have not been set to Private (with as a faint background) since the chatbot cannot read private notes.
To share comments about the app, please use the purple button in the bottom right-hand corner. We’d love to hear your thoughts, good or bad.
To contact Zelica directly, please use this form.